Nubikk · Retail & e-commerce · 3D visualisation + Website & software
Sneakers in 3D sell better. 49.3% more, measured in an A/B test.
A webshop full of flat product photos. We put the sneakers in 3D up against those photos and measured it: 49.3% more sales for 3D.
The challenge
Selling shoes online with static photos. Nice, but flat, and conversion depends on it. How do you make a sneaker come alive in the webshop, and how do you prove it actually sells?
Our approach
The idea: do not assume 3D sells better, measure it. We modelled the Desert sneaker and other styles in 3D and put them up against the product photos in a real A/B test, in the same webshop.
The result
49.3% more sales for the 3D variant. For the 10-year anniversary we launched the remaining styles as an NFT collection: shoes that did not physically exist yet, but were already sold.
More cases
Senior-level creativity, automated execution.
The Real Next.
Your business belongs here too. We are curious where it stands today and would gladly schedule an intro call.