Mosa · Retail & e-commerce · AI content creation + 3D visualisation
Cost saving on product photography through 3D + AI.
Every tile, every colour, every room context. Without a studio.
The challenge
Mosa has an enormous tile range, and you want every tile shown in a believable interior. That meant finding locations, laying tiled walls and taking it all down again. Let alone transport and lost time.
Our approach
We built the interiors in 3D and put the tiles in as a material, not as a picture. Swapping a tile is one click after that. Different furniture, different light, different format: all without anything being physically built.
The result
Photorealistic imagery for the entire range, at a fraction of the cost. And because it comes from 3D, every new collection is a variant rather than a new project.
“They think along without self-interest, and as the project went on new insights were picked up quickly and the agreed deadlines were still met.”
From the project
