BMN Home · Retail & e-commerce · Configurator

Bathroom configurator for new builds. An image in half a second, 45% less per asset.

−45%per asset in the configurator

We automated getting an asset into the configurator step by step. That brought the price per asset down by 45 percent: the work is genuinely gone, it is not a discount. What we save this way goes into innovation. Measured on the bathroom configuration at BMN Home, by comparing the cost per asset before and after that automation.

Choosing a bathroom from a drawing is abstract. Now buyers see every choice in photo quality within half a second, online and in the store.

BMN Home
−45%
per asset, after automation
< 0.5s
image delivery
Web + store
same configurator

The challenge

Choosing a bathroom in project construction is a long list of decisions: mirror, basin, toilet, shower, shower screen, tap. On paper that is abstract, and every change means explaining it all over again. The buyer has to see what they are getting.

The challenge
Our approach

Our approach

The idea: show buyers every choice in photo quality, without their phone having to do the computing. We built a bathroom configurator in which every part down to the push button can be chosen. The computing sits with us, so the visitor only loads the image. We then automated adding new products, step by step.

The result

Image delivery under half a second at photorealistic quality, online and on the shop floor. Every new product costs 45% less to add, and that is not a discount: the manual work is gone. The configurator runs under a service contract with us.

The result
ConfiguratorIn-storeCloud render

More cases

Senior-level creativity, automated execution.

The Real Next.

Your business belongs here too. We are curious where it stands today and would gladly schedule an intro call.